Domain Resellers

With the ever increasing ranks of registration services, domain buyers can thank the little guy, the registrar resellers, for low prices and competitive features.

Driving Down Prices
Many domain registration sites we see today on the internet are not actual ICANN accredited registrars, but merely resellers for those registrars. Often these resellers are able to provide discounted prices for domains (after buying them wholesale from the registrar) and pass along the savings to the customers. Many resellers have become very successful by offering these lower prices. And the competition among resellers has driven the price of domain names down from over $35 to as low as $6.95 and still dropping!

ICANN Accredited Resellers?
Enom and Wild West Domains are two of the top ICANN accredited registrars that employ resellers to market their domains. Resellers for these two registrars are usually very reputable and offer great prices. Don't trust just any old site that says they can register domain names. If they aren't an ICANN accredited registrar or authorized reseller for one, one should be very cautious in registering a domain name through them.

How Reselling Works
Many domain name registrars will offer reseller programs. An individual or business wishing to become a reseller would sign up for the program. If accepted, they can then register domains at lower prices through their parent ICANN accredited registrar and can then resell them to customers. Normally the initial registrar will still take care of all services like registration and customer support. The reseller basically just drums up more business for the registrar. Even though the buyer pays the reseller and may even access the domain name control panel at the reseller