INTERNET & REGISTRATION TERMS
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CPL - Cost Per Lead
The cost an advertiser pays per lead. This is a very common method of selling advertising. A lead can be anything from an e-mail address for a newsletter to a complete survey that needs to be completely filled out and verified in order to get credit. CPL prices can range greatly depending on the program.
Previous Investment Term: CPA - Cost Per Action
Next Investment Term: Crawler
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